Designing and making furniture for residential complexes or places open to the public such as hotels, cruise ships, shops, offices, universities, museums, airports or restaurants, requires professionalism and competence in combining the atmosphere and style sought by the client with the organization of the spaces and the  regulations and rules to which they are subjected.

Those who design exclusive interiors are constantly looking for materials, coatings, shapes, colors and finishes that help make them unique. If the choice of wood, beautiful, natural and sustainable material, remains the favorite, there are many possibilities to make any wood original, using specific coatings.

Croma product range includes:

Coatings for wood and for materials used as an alternative to solid wood, such as plywood, MDF or Finger Joint:

  • Polyurethane alkyd coatings
  • Polyurethane alkyd coatings, aromatic solvent-free
  • Acrylic Polyurethane coatings
  • Acrylic Polyurethane coatings aromatic solvent-free
  • Water-based coatings for interiors, Cromaqua Line
  • Water-based nanotechnology coatings for interiors, Cromaqua Line
  • Water-based coatings for exterior, Cromaprotect Line
  • Water-based coating wax effect for exterior, Cromaprotect Line
  • Solvent-based coatings for exterior, Cromalux Line
  • Sovent-based coatings for interiors
  • Water-based and Solvent-based stains
  • Nitrocellulose coatings
  • Polyester coatings
  • Polyester coatings styrene-free
  • Acid curing coatings
  • Intumescent and fire retardant coatings


Products for the coating of materials used in combination with wood

  • Products for glass
  • Products for ennobled paper and lacquered paper


Complementary Products:

  • Additives and auxiliary products
  • Stains for antiquing effect
  • Waxes
  • Dyes
  • Thinners
  • Glaze
  • Pigmented pastes
  • Maintenance and Restoration products


Primers and finishes, stained or lacquered can be made in any color you want, perfectly reproducible over time.

Croma wood coatings are designed to:

  • Reduce the environmental impact and air pollution, with products like waterborne, low or zero VOC, formaldehyde-free
  • Ensure the maximum protection of wood surfaces, such as resistance to scratching, abrasion and chemicals
  • Satisfy all aesthetic requirements, such as surface smoothness, gloss, transparency, and wood grain enhancement
  • Perform specific  finishing details, such as the antique effect, waxed, pickled or natural, or special effects (e.g. metallic or marbled)
  • Achieve exclusive results such as bacteria reduction
  • Enhance and maintain colors due to light stability and  resistance to yellowing
  • Contribute to the productivity of customers, due to ease of application, fast drying, excellent verticality or adhesion
  • Protect external wood from atmospheric elements, bacteria, mold, fungi, or parasites
  • Achieve certification and\or compliance with industry quality standards

Solutions and services:

Technical Assistance is readily available  to work closely with producers, designers and architects to identify specific solutions for any  aesthetic and technical requirements.

A widespread network of Engineers constantly trained on the evolution of products and technologies, work closely with manufacturers, designers and architects to identify specific solutions to meet the aesthetic and technical needs.

They can suggest how to optimize the coating processes to achieve greater production efficiency at low environmental impact, with the utmost attention to the workers’ safety and health.

The products are designed and developed by more than 200 researchers in constant on-line contact, working with technologically advanced tools in IVM Group’s European Research and Development Laboratories for the future of wood coatings

The Application Laboratory, equipped with the most innovative and complete coating systems, checks and optimizes the performance of the formulated products